Services
Squizzical is a respected and trusted partner for situation analyses, objective advice and planning, enabling our clients to make research commercialisation decisions for their IP, based on understanding the environment and how their IP can be designed and presented to address an unmet market need.
We customise our services according to the needs of the client, with services ranging from a valuation of a particular piece of IP all the way through to strategic reviews and organisational change, all the time with research commercialisation as the primary driver.
The following describe our main areas of focus, often with strong links and interactions between them.
Ideally, the research organisation should strive to build an in-house capability for all aspects of technology transfer but often assistance is required either to increase capability or capacity. This is where Squizzical can help.
Squizzical assists organisations through firstly, strategic reviews of the current situation and plans, and secondly through development of new strategic plans that capture and define the strategic objectives of the organisations.
Squizzical conducts detailed literature reviews and competition analyses and interviews as required to explore and define potential opportunities and unique selling propositions.
Squizzical places emphasis on developing a robust IP strategy that secures an asset and negotiation leverage, all with reference to prior art, rules of disclosure and competition.
Squizzical assists clients with research organisation design, change and development to underpin strategy and enhance innovation and commercialisation.
Squizzical can also play an advisory or mentoring role to assist in developing research commercialisation capacity. Roles and services such as Board Director, Advisory Board Member, and Advisor are provided to a wide range of public and private organisations.